STEPPING THROUGH THE SEASONS

ZAS

Branding/motion

Branding/motion

Branding/motion

2024

2024

2024

About

"Stepping Through the Seasons" is a promotional video for sports apparel brand ZAS that combines 2D, 3D, and live-action footage. It highlights four seasonal shoes, each presented in distinctive scenes. The fall features children's shoes in a park, and the winter showcases running shoes in a snow race. The spring presents basketball shoes against a backdrop of cherry blossoms, and the summer spotlights skateboarding shoes in a graffiti-inspired setting. Each section concludes with a close-up of the product, emphasizing its dynamic design.

This is a group project with Sabrina Chen (https://sabrina-chen.com/).

Timeline BREAKDOWN

00:00 - 00:04 Harper Chung (Intro)
00:04 - 00:26 Sabrina Chen (Fall & Winter)
00:26 - 00:51 Harper Chung (Spring & Summer)
00:52 - 01:04 Sabrina Chen (Outro)

Timeline BREAKDOWN

00:00 - 00:04 Harper Chung (Intro)
00:04 - 00:26 Sabrina Chen (Fall & Winter)
00:26 - 00:51 Harper Chung (Spring & Summer)
00:52 - 01:04 Sabrina Chen (Outro)

Adam Neumann Unsplash
Adam Neumann Unsplash
Adam Neumann Unsplash
Adam Neumann Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
Adam Neumann Unsplash
Adam Neumann Unsplash
Adam Neumann Unsplash
Adam Neumann Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
Dasha Yukhymyuk Unsplash
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